FOR IMMEDIATE RELEASE

AURORA MULTIMEDIA JOINS HDBaseT Alliance – Aurora Multimedia’s new DXE-CAT
series offers the latest in HDBaseT HDMI Extenders offering Ethernet and an embedded
fully autonomous control system (Patent Pending).

MORGANVILLE, NJ, September 5, 2012 (CEDIA) – Aurora Multimedia, a leader in IP
control systems and HD video distribution, announces it has joined the HDBaseT
Alliance (http://www.HDBaseT.org/) as an Adopter Member. The HDBaseT Alliance is
a cross-industry alliance founded by LG Electronics, Samsung Electronics, Sony
Pictures Entertainment and Valens Semiconductor to promote and standardize
HDBaseT™ technology for whole home distribution of uncompressed HD multimedia
content.

"We are pleased to join the HDBaseT Alliance and look forward to providing our
customers with quality Made in USA extender products that will surely enhance the
reliability and ease of installation for our mutual customers" states Rick Seegull, SR. VP
of Sales and Marketing at Aurora.

"We welcome Aurora Multimedia as the newest member to join the HDBaseT Alliance to
help promote our mission of enabling easy distribution of uncompressed HD content for
the digital world," said Micha Risling, HDBaseT Marketing Chair. "Our growing
membership attests to the validity of our vision."

About Aurora Multimedia:
Founded in 1997 by veterans of the audiovisual industry, Aurora Multimedia uses state
of-the-art technologies to define the cutting edge. Since the introduction of its IP-based
control systems and touch panels, Aurora Multimedia has become a dominant force in
the control system market. Advanced audio/video processors with features such as
audio delay compensation, scaling, multi-image rotation and dual/quad display
processing add to the highly-adaptive, diversified product line. Aurora Multimedia
provides solutions for a variety of global markets including government, education,
security, hospitality, corporate and house of worship.

From the start, Aurora Multimedia Corp. has striven to push the technology
envelope. We do so by developing and manufacturing our products for markets looking
for the most bang-for-the-buck. We take pride in our products, which is why we offer a
3-year warranty.

About HDBaseT Alliance:
HDBaseT Alliance is comprised of leading cross-industry companies formed to
promote and standardize the HDBaseT™ technology for whole-home and commercial
distribution of uncompressed HD multimedia content. The cornerstone of HDBaseT
technology is 5Play™, a feature set that converges uncompressed full HD digital video,
audio, 100BaseT Ethernet, power over cable and various control signals through a
single LAN cable.

Members supporting HDBaseT technology play a pivotal role in defining the future of
multimedia transmission and data communication in the consumer electronics and
content provider industries. For more information about HDBaseT Alliance and
membership benefits, visit www.hdbaset.org.

HDBaseT™ and 5Play™ are trademarks of HDBaseT Alliance.
*All other trademarks are the properties of their owners.

PRESS RELEASE >>