Challenge: Create a high-quality, digital signage solution that captures the Southern California beach experience for a beach shop-themed retailer.

Solution: Design a live video distribution and display solution that transmits real-time beach footage to retail stores nationwide.


At the store locations, Hollister’s requirements called for Aurora Multimedia DIDO video scalers and WACI+ control systems as well as extra long, 20-meter Mitsubishi DVI cables to complete the in-store video configurations. PlayNetwork also specified devices that can later be addressed over the network to assist in software updates and remote monitoring capabilities.

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